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AOC and ASICS team up for the journey to Tokyo

28 April 2018

AOC: Australian Olympic Committee (AOC) President John Coates AC has announced today that ASICS will be the official Team competition and sportwear apparel partner for future Olympic Teams up until the Tokyo 2020 Summer Games. 

Announcing the partnership at this morning’s Annual General Meeting, John Coates welcomed the multinational corporation to the Olympic family for the first time. "

'I am very pleased to announce and welcome ASICS as our new Olympic Sponsor in the competition, training and Village apparel and footwear category for our teams for the Youth Olympic Games later this year and the 2020 Olympics,” Coates said.

“This followed an approach I made while in Tokyo last December and will see the host team, Japan, Australia and Uruguay as the only teams outfitted in this prestigious brand in Tokyo.”

ASICS will provide sports competition and training apparel as well as casual leisure wear and related footwear to a Team of 800 athletes and officials at the Tokyo 2020 Games, as well as outfitting our team at the 2018 Summer Youth Olympic Games.  

“The AOC is excited to welcome ASICS on board as an official Team partner for the first time in Australian Olympic history,” said AOC CEO, Matt Carroll.

“ASICS will play an important role in providing uniforms for our future Olympic Teams and it seems even more fitting that Australia will represent a brand that was founded by the host nation, Japan.

“I am sure our athletes will be proud to wear ASICS as they represent Australian on the Olympic stage.”

The partnership will see ASICS provide apparel for the AOC at the following events:

  • Youth Olympic Games - October 2018 (Buenos Aires, Argentina);
  • Summer Olympic Games – August 2020 (Tokyo, Japan).

Managing Director of ASICS Oceania Mark Brunton has welcomed the new partnership.

“We are excited and honoured to join the AOC family as the new footwear and apparel partner.  The ASICS philosophy of achieving a sound mind in a sound body through sport is a natural extension of the Olympic ideal that participation is more important than winning.

“As a brand founded in Japan, we are immensely proud that the Australian team will be competing in ASICS uniform in the 2020 Olympics to be held in Tokyo.”

About ASICs: Since its founding in 1949, ASICS Group has been committed to nurturing the world’s youth through sports in order to contribute to society. Our vision has been to “Create Quality Lifestyle through Intelligent Sport Technology” and our mission to provide goods and services that promote healthy and fulfilling lifestyles throughout the world.

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